BUS 389 Retail Management is a demanding and complex discipline, which is facing extensive changes and challenges due to factors like: e-commerce, globalization, changing consumer preferences, and more. Skilled retail managers are required to help companies navigate their new environment.
This course introduces retail management and will provide a foundation for those students who plan to work in retailing or related disciplines. Topics will focus on key functional areas in the retail business, including merchandising, HR, financial strategy, sales, customer service, marketing and more.
- Teacher: Brett Bouchard